You don’t want to be let down by a document or website that contains grammatical or punctuation mistakes, adopts the wrong tone for your audience or hides your message behind poorly written and badly structured text.
Or perhaps you know just what’s needed but you’re short of time. An extra pair of hands and a good editorial eye can help when you’re busy or your team is stretched.
Everything you write says something about you and your organisation. It’s not just adverts and marketing that display your values: all your other communications – from letters to research reports, blogs to published articles, bids and tenders to websites – tell the reader about you too. You’ll want to get them right.